What is a supplier? A supplier is a corporation or individual who provides various required resources to the business and its competitors, including the provision of raw materials, equipment, energy, and labor.
Normally, the condition of a supplier has a huge impact on the marketing activities of the enterprise. For instance, raw material price changes or shortages will affect the product's price and delivery time, which will, therefore, weaken the long-term cooperation and profits of enterprises and customers.
As a consequence, marketers must have a more comprehensive understanding and thorough analysis of the supplier's situation. The supplier is both a competitor as well as a partner in business negotiations.
So, how we choose the best supplier for our business? Follow us if you want to know more details! Want to learn more about our services, fill our online form: Contact Us.
